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What are some reasons for why VHS beat Betamax in the format war?


Question: really do not care whether your answer is an opinion, just need a reason/example backing the answer...
Answers: cause vhs was an open licence, and beta was owned by sony who wanted money for people to use their format. even though beta had better quality.

As mensioned above, its happening again with the whole dvd thing.
VHS was cheaper and had better marketing.
wasn't it just sony making betamax? vhs was used wider. just like the whole HDDVD or BlueRay.
Hi danielinthefront,

The VHS format's defeat of the Betamax format became a classic marketing case study, now identified with the verbal phrase to Betamax , wherein a proprietary technology format is overwhelmed in the market by a format allowing multiple, competing, licensed manufacturers, as in: Apple Betamaxed themselves out of the PC market.

Sony's confidence in its ability to dictate the industry standard backfired when JVC made the tactical decision to engage in open sharing of its VHS technology. JVC sacrificed substantial potential earnings by going the open sharing route, but that decision ultimately won the standards war. By 1984, forty companies utilized the VHS format in comparison with Betamax's twelve. Sony finally conceded defeat in 1988 when it too began producing VHS recorders.

Hope this helps


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